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EDITORIAL EXCELLENCE Editorial skills and experience are essential in any communications program because communications have to be readable, relevant and informative. In other words - they must generate reader engagement. We employ professional editors and journalists so we can guarantee a professional outcome. Professional editors so we know that the needs of readers shall always be at the fore - including a whole range of stakeholders - from members, the targets of advocacy campaigns, and sometimes even the clients of members. Our publisher, George Wilson, and our PR marketing guru Marian Macdonald, know all about the need for editorial excellence - in both printed and online communications. |